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Infosys Study: 73% of Enterprises Embrace AI in Marketing Half See Business Value

Published on November 18, 2024
Baillie Gifford & Co. recently bought 135,911 shares of Infosys Limited NYSE:INFY, indicating a positive trend towards the company. According to a study conducted by Infosys, it has been revealed that 73% of enterprises have embraced artificial intelligence (AI) in their marketing strategies. Furthermore, half of these companies have seen significant business value from their AI implementations. The study also reported that 52% of the AI deployments, including generative AI, have achieved remarkable business outcomes. This highlights the growing importance of AI in marketing and its potential to drive business growth. If you are interested in the movement of Infosys Limited's stocks, it is recommended to consult professionals from Stocks Prognosis for expert insights and forecasts.

Investor opinions & comments

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R

RiskyRandy

November 22, 2024 at 05:54

Generative AI holds great potential in marketing, as it can create original content, designs, and ideas. It's exciting to see that it has already achieved remarkable business outcomes in many deployments

L

LucasPrice

November 21, 2024 at 21:41

I'm glad to see Infosys making positive moves in the market. It seems like they are well-positioned to capitalize on the growing demand for AI solutions in marketing

E

EthanRoberts

November 21, 2024 at 18:30

While AI may have its benefits in marketing, I'm concerned about the potential ethical implications and the risk of relying too heavily on automated systems

E

EmilyMiller

November 21, 2024 at 12:45

The fact that half of the companies have seen significant business value from their AI implementations indicates that AI is delivering tangible results and driving growth

S

ScarlettRivera

November 21, 2024 at 08:03

The fact that Baillie Gifford & Co. bought shares of Infosys indicates that they have confidence in the company's performance and potential growth in the AI-driven marketing industry

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WealthyWyatt

November 21, 2024 at 07:53

Although the study highlights the benefits of AI in marketing, I wonder how accessible and affordable these technologies are for small and medium-sized enterprises

J

JamesThomas

November 21, 2024 at 03:31

I'm skeptical about the reported business value of AI in marketing. Are the results sustainable in the long term, or just short-term boosts?

T

TraderTroy

November 21, 2024 at 01:57

It's encouraging to see that more than half of the AI deployments have achieved remarkable business outcomes. This indicates that AI is not just a theoretical concept but can deliver tangible results in the real world

L

LucyHenderson

November 20, 2024 at 19:46

It's not surprising that more and more enterprises are embracing AI in their marketing strategies. It offers numerous benefits such as personalized targeting and real-time analytics

I

InvestorIan

November 20, 2024 at 08:18

The study's findings further support the notion that AI has the potential to revolutionize marketing and drive business growth. It's an exciting time for the industry

S

SmartSophie

November 20, 2024 at 01:57

I'm curious to learn how AI is being implemented in marketing strategies and the specific business outcomes it has generated

C

CashCathy

November 20, 2024 at 01:56

AI in marketing is a win-win situation. It allows businesses to streamline their marketing efforts, while customers receive more personalized and relevant experiences

B

BudgetBrad

November 19, 2024 at 15:39

This study shows that AI is gaining a lot of traction in the marketing industry, which is definitely worth looking into

V

VictoriaGreen

November 19, 2024 at 09:40

AI in marketing is a game-changer! It can help businesses make data-driven decisions, automate processes, and improve customer experiences, leading to better overall performance

S

SavannahGordon

November 19, 2024 at 02:38

The growing importance of AI in marketing is not surprising, considering its ability to analyze vast amounts of data, improve customer targeting, and enhance marketing campaigns

P

PennyPenny

November 19, 2024 at 00:37

AI in marketing is not a passing trend. It's here to stay, and companies that embrace this technology early on will have a competitive edge in the market

G

GrowthGina

November 18, 2024 at 18:13

This is great news for Infosys and their shareholders, as the positive trend in their stocks indicates growing confidence in the company's future prospects